4 Proven Ways Plants Improve Your Bottom Line
As American businesses position themselves to re-open in the wake of the coronavirus pandemic, now more than ever executives, managers, and business owners are looking to improve their bottom line in the face of lost weeks and months of revenue.
Yet, at the same time, they have the daunting task of creating a workplace or customer environment that makes their occupants and patrons feel safe, healthy, cared for, and relaxed in the midst of facemasks and social distancing.
How can business owners step up to the challenge of such conflicting needs and requirements?
Plants to the Rescue!
Let’s face it. Everything we humans do, we do better when surrounded by plants!
It has been proven in study after study that…
- when we work, we work better in the midst of plants… with increased creativity, productivity, and efficiency.
- when we learn, we learn better if plants are around… as demonstrated by higher test scores.
- when we heal, we heal better in the presence of plants… faster healing, less pain, and fewer symptoms.
- as consumers, we consume more when surrounded by plants… increased customer satisfaction, hotel occupancy, and customer spend.
The fact is, plants create within us a deep sense of well-being, comfort, tranquility, and relaxation… all the things we need most in the wake of current events… that allow us to do everything we do BETTER.
And as if such boosts to our human performance weren’t enough, plants also help us tighten our budgetary belt by increasing revenue and reducing costs in very tangible ways:
- Lower human resource costs with plants: increased productivity & efficiency with lower absenteeism
- Lower environmental costs with plants: reduced cooling, humidifying, and air filtration costs
- Higher revenue with plants: increased customer satisfaction and customer spend
So as executives, managers, and business owners tasked with providing an enhanced customer experience while tightening our budget… plants may be our best allies in the “new normal”.
Maybe that’s what prompted Richard Louv, author of “Last Child in the Woods” and “The Nature Principle – human restoration and the end of Nature Deficit Disorder” to say:
“The future will belong to the nature-smart — those individuals, families, businesses and political leaders who develop a deeper understanding of the transformative power of the natural world and who balance the virtual with the real. The more high-tech we become, the more nature we need.”Richard Louv, author of “Last Child in the Woods” and “The Nature Principle – human restoration and the end of Nature Deficit Disorder”
Become “nature-smart”… our next 4 articles will reveal in-depth 4 Proven Ways Plants Improve Your Bottom Line.